
The rapid growth of esports has caught the gambling sector's attention, prompting companies to extensively engage with this emerging market. Betting firms are capitalizing on the substantial revenue potential by offering diverse esports betting markets. Simultaneously, the gambling industry is studying video games and their competitive ecosystems, seeking to incorporate engaging elements and strategies to enhance their own products and user experiences.
From the article:
“Video games are a much bigger deal than gambling,” said Anthony Gaud, Co-CEO of GaudHammer Gaming Group, speaking at the Canadian Gaming Summit (CGS).
“What’s been happening over the past couple of years, is that the video game industry is starting to learn how to come into the regulated industries.”
Read more at InsiderSport.com
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